A.B.C. ADIDAS 2018

A.B.C. (Adidas Basketball Club) was a community driven intuitive created by myself and Samm McAlear at the Adidas Brooklyn Farm. The collection was based around the love of basketball and the grassroots community. We set the creative direction, designed the identity, and created the product for the full collection. 

IDENTITY / BRANDING / TYPOGRAPHY / PRODUCT / CREATIVE DIRECTION 
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